Privacy Policy
Last Updated: February 16, 2026
New Wave Contractors ("we," "us," or "our") operates the website http://www.newwavecontractors.com. This Privacy Policy explains how we collect,
use, disclose, and protect your personal information when you visit our website, submit a form, interact with our ads on Meta (Facebook/Instagram),
or contact us for services.
By using our website or submitting your information through any of our forms or lead ads, you agree to the practices described in this policy.
1. Information We Collect
We may collect the following types of personal information:
- Contact Information: Full name, email address, phone number, mailing address
- Project Information: Details about your contracting needs, property address, project scope, and budget
- Device & Usage Data: IP address, browser type, operating system, pages visited, and referring URLs
- Tracking Data: Information collected through the Meta (Facebook) Pixel, cookies, and similar technologies for advertising and analytics purposes
- Lead Form Data: Information you submit through Meta Lead Ad forms on Facebook or Instagram, including name, email, phone number, and any custom
questions we include
2. How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and provide estimates or quotes for contracting services
- Schedule consultations and communicate about your project
- Send follow-up communications related to your inquiry
- Run and optimize advertising campaigns on Meta (Facebook/Instagram) and other platforms
- Measure the performance of our ads and marketing efforts
- Improve our website and user experience
- Comply with legal obligations
3. Legal Basis for Processing
We process your personal data based on:
- Consent: When you submit a lead form or contact form, you consent to us processing your data for the stated purpose
- Legitimate Interest: To operate our business, respond to inquiries, and improve our services
- Contractual Necessity: When processing is needed to fulfill a service agreement with you
4. Meta (Facebook) Pixel & Tracking Technologies
We use the Meta Pixel on our website to:
- Track conversions from Facebook and Instagram ads
- Build targeted audiences for future ad campaigns
- Optimize ad delivery to people likely to take action
The Meta Pixel collects data such as pages visited, actions taken on the site, and device information. This data is shared with Meta Platforms,
Inc. in accordance with https://www.facebook.com/privacy/policy/.
We also use cookies and similar tracking technologies. You can manage cookie preferences through your browser settings.
5. How We Share Your Information
We may share your personal information with:
- Meta Platforms, Inc.: Through the Meta Pixel and lead ad integrations, for ad optimization and measurement
- Service Providers: CRM tools, email marketing platforms, and scheduling software that help us manage leads and communicate with you
- Subcontractors: When necessary to fulfill your project (only project-relevant details)
- Legal Authorities: When required by law, regulation, or legal process
We do not sell your personal information to third parties.
6. Data Retention
We retain your personal information for as long as necessary to:
- Fulfill the purpose for which it was collected
- Maintain business records as required by law
- Resolve disputes and enforce agreements
Lead form data is typically retained for [24 months / your preferred time period] unless you request earlier deletion. After this period, data is
securely deleted or anonymized.
7. Data Security
We implement reasonable technical and organizational measures to protect your personal information, including:
- Encrypted data transmission (SSL/TLS)
- Restricted access to personal data on a need-to-know basis
- Secure storage of digital records
No method of transmission or storage is 100% secure, but we take data protection seriously and continuously work to safeguard your information.
8. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- Access: Request a copy of the personal data we hold about you
- Correction: Request that we correct inaccurate or incomplete data
- Deletion: Request that we delete your personal data
- Opt-Out: Unsubscribe from marketing communications at any time
- Withdraw Consent: Revoke your consent for data processing where consent was the legal basis
- Data Portability: Request your data in a portable format
For California Residents (CCPA): You have the right to know what personal information we collect, request its deletion, and opt out of any sale of
personal data. We do not sell personal data.
To exercise any of these rights, contact us using the information below.
9. Opt-Out Options
- Email Communications: Click "unsubscribe" at the bottom of any marketing email
- Meta Ad Targeting: Adjust your ad preferences at https://www.facebook.com/adpreferences
- Cookies: Manage or disable cookies through your browser settings
- Do Not Track: We honor Do Not Track browser signals where feasible
10. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites and encourage you to
review their privacy policies.
11. Updates to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with a revised "Last Updated" date. We encourage you to
review this policy periodically.
12. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your data rights, contact us at:
New Wave Contractors